Self help messiah, p.53
Self-help Messiah, page 53
10 Crom, Dale Carnegie, 26; and Brickell, “Reminiscence.”
11 Marilyn Burke to Rosemary Crom, May 13, 1985, DCA.
12 Dorothy Carnegie, How to Help Your Husband Get Ahead in His Social and Business Life (New York, 1953), 171–72; Ormand Drake, “Meeting Mr. Carnegie,” 5, DCA; and “Rotary Observes 20th Birthday,” Maryville Daily Forum, June 4, 1948.
13 See the following letters in the Lowell Thomas Papers, Marist College Archives and Special Collections: DC to Lowell Thomas, June 1, 1940; DC to Lowell Thomas, January 1, 1942; DC to Lowell Thomas, April 11, 1944; and DC to Lowell Thomas, December 17, 1947. Author’s interview with Oliver Crom, March 2, 2012.
14 Lindsay Howard, “The Talk of the Town: Dale the Super,” The New Yorker (March 26, 1949): 18–19.
15 “Recreation Facilities and West’s Hospitality Brought Carnegie Here,” Laramie Boomerang, June 18, 1943.
16 Small, “Dale Carnegie: Man with a Message,” 70; and Arthur Secord to Rosemary Crom, October 11, 1985, DCA.
17 DC, “Are You Suffering from an Inferiority Complex,” article manuscript, 1940s, 7–8, DCA; Crom, Dale Carnegie, 26; and Harry Hamm to Rosemary Crom, February 27, 1985, DCA.
18 Harry Hamm to Rosemary Crom, February 27, 1985, DCA; Crom, Dale Carnegie, 26; and Clemenko, “He Sells Success,” 65–66.
19 Maryville Daily Forum, March 25, 1940, and “Inspiration of Mother Guides Dale Carnegie in His New Book,” Maryville Daily Forum, June 4, 1948. On DC’s trips to Missouri, see also “Dale Carnegie Is Here for a Few Days of Rest,” Maryville Daily Forum, May 29, 1941; “Dale Carnegie Tells College Girls How to Get a Husband,” The Student (Central Missouri State Teacher’s College), April 9, 1940; “Dale Carnegie Here on a Visit,” Maryville Daily Forum, October 15, 1945; and “Rotary Celebrates 20th Anniversary.” Giles Kemp and Edward Claflin, Dale Carnegie: The Man Who Influenced Millions (New York, 1989), 166; Clemenko, “He Sells Success,” 66; and Marilyn Burke to Rosemary Crom, May 13, 1985, DCA.
20 Small, “Dale Carnegie: Man with a Message,” 36, 70; Crom, Dale Carnegie, 26; and DC, How to Stop Worrying and Start Living (New York, 1948), 83.
21 Brenda Leigh Johnson to the author, February 7, 2012; author’s interview with Oliver Crom; William Longgood, Talking Your Way to Success: The Story of the Dale Carnegie Course (New York, 1962), 52–53; and Clemenko, “He Sells Success,” 68.
22 Small, “Dale Carnegie: Man with a Message,” 70; Brenda Leigh Johnson to the author, February 7, 2012; DC, How to Stop Worrying, 154; and author’s interview with Oliver Crom.
23 Brenda Leigh Johnson to the author, February 7, 2012; and Central High School Yearbook (Tulsa), 1930.
24 Brenda Leigh Johnson to the author, February 7, 2012; 1931 University of Oklahoma Yearbook, 139; “Dorothy Carnegie’s Road to Success Is Right on Course,” Palm Beach Post (reprinted from The New York Times), May 29, 1973; and author’s interview with Oliver Crom.
25 Brenda Leigh Johnson to the author, February 7, 2012; “Dorothy Carnegie’s Road to Success”; “Dorothy Carnegie Rivkin, 85, Ex–Dale Carnegie Chief, Dies,” The New York Times, August 8, 1998; author’s interview with Oliver Crom; and author’s interview with Donna Carnegie, August 1, 2012.
26 Longgood, Talking Your Way to Success, 53; Maryville Daily Forum, October 23, 1944; Kemp and Claflin, Dale Carnegie: The Man Who Influenced Millions, 162; and marriage announcements, Time (November 13, 1944): 42.
27 Crom, Dale Carnegie, 19.
28 Dorothy Carnegie, How to Help Your Husband Get Ahead, 107–10.
29 Clemenko, “He Sells Success,” 68; Brenda Leigh Johnson to the author, February 8, 2012; and Crom, Dale Carnegie, 22.
30 Brenda Leigh Johnson to the author, February 6, 2012; and DC, “I Never Had a Chance to Go to College,” article manuscript, 1940s, 11, DCA.
31 Small, “Dale Carnegie: Man with a Message,” 70; Brenda Leigh Johnson to the author, February 16, 2012; and author’s interview with Oliver Crom.
32 “Dale Carnegie Here on a Visit.”
33 Longgood, Talking Your Way to Success, 51–54; and A History of Dale Carnegie Training: 1912–1997 (New York: Dale Carnegie and Associates, 1997), 9, DCA.
34 Author’s interview with Oliver Crom.
35 Brenda Leigh Johnson to the author, February 8, 2012; author’s interview with Oliver Crom; and DC, “I Never Had a Chance to Go to College,” 11.
36 Crom, Dale Carnegie, 13–14.
37 Brenda Leigh Johnson to the author, February 8 and March 6, 2012; author’s interview with Oliver Crom.
38 Life (May 1, 1950): 9.
39 Crom, Dale Carnegie, 14.
40 DC to Linda Dale Offenbach, July 3, 1944, LPA.
41 Frieda Offenbach to DC, early summer 1941 and summer 1942, DCA; DC to Linda Dale Offenbach, July 3, 1944, LPA; DC to Linda Dale Offenbach, July 7, 1942, LPA; DC to Linda Dale Offenbach, July 7, 1943, LPA; DC to Linda Dale Offenbach, July 7, 1941, LPA; DC to Frieda Offenbach, July 8, 1942, LPA; and DC to Frieda Offenbach, August 18, 1942, LPA.
42 “Dale Carnegie: Self-Control,” Spokane Daily Chronicle, July 5, 1939.
43 Author’s interviews with Linda Offenbach Polsby, June 6–8, 2011.
44 DC to Linda Dale Offenbach, July 7, 1941; DC to Linda Dale Offenbach, July 7, 1942; DC to Linda Dale Offenbach, July 7, 1943; and DC to Linda Dale Offenbach, December 6, 1948: all LPA.
45 DC to Linda Dale Offenbach, July 7, 1941; DC to Linda Dale Offenbach, July 7, 1942; and untitled, signed document dated July 24, 1942: all LPA.
46 DC to Linda Dale Offenbach, February 17, 1949; and DC to Linda Dale Offenbach, July 7, 1942: both LPA.
47 Author’s interviews with Polsby.
48 DC to Frieda Offenbach, September 1, 1950, LPA; and Linda Offenbach Polsby’s inscribed copy of DC, Biographical Roundup: Highlights in the Lives of Forty Famous People (Forest Hills, NY, 1944), inscribed by DC at Christmas 1950.
16. “Businessmen Who Do Not Fight Worry Die Young”
1 “The Miracle of America,” Look (May 25, 1948): 56–57. See also Robert Griffith, “The Selling of America: The Advertising Council and American Politics, 1942–1960,” Business History Review (Autumn 1983): 388–412.
2 “The Miracle of America,” 56, 57.
3 “A Life Roundtable on the Pursuit of Happiness,” Life (July 12, 1948): 95–113.
4 Ibid., 95, 97.
5 Ibid., 112–13.
6 DC, How to Stop Worrying and Start Living (New York, 1948), xiii–xiv.
7 “A Kick in the Shins,” Time (June 14, 1948): 101.
8 DC, How to Stop Worrying, 20–21.
9 Ibid., xiii, 219, 18.
10 Ibid., 19–20.
11 Ibid., 38, 225–30.
12 Ibid., 49, 53.
13 Ibid., 2–3, 6.
14 Ibid., 214–21, especially 214–15, 217.
15 Ibid., xv.
16 Ibid., 13, 25.
17 Ibid., xi–xiii, 21. On Hadfield, 91; the Menningers, 21, 217; Adler, 128, 138, 139; Jung, 142, 156; Link, 143–44, 153; Brill, 153; James, 13, 67–68, 97, 99, 152, 154, 157.
18 Ibid., 4–6, 219, 225, 18, 21.
19 Ibid., 190–91, 13, 48–49.
20 Ibid., 89–148, especially 93.
21 Ibid., 20, 89, 97, 90.
22 Ibid., 91, 89, 95, 97.
23 Ibid., 152–53.
24 Ibid., 153, 157.
25 Ibid.,157–58.
26 David Riesman, The Lonely Crowd: A Study of the Changing American Character (New Haven, CT, 1973 [1950]).
27 Ibid., 20, 21, 22, 25, 45–46.
28 Ibid., xxxii.
29 Ibid., 16, 15. See also 45, 47.
30 Ibid., 24–25, 160. See also 47–48, 51, 261.
31 Time (September 27, 1954): cover title “Social Scientist David Riesman: What Is the American Character?” and inside story “Freedom—New Style,” 22–25 (quotes are from 22). For an insightful analysis of the historical and cultural impact of The Lonely Crowd, see Todd Gitlin, “How Our Crowd Got Lonely,” The New York Times, January 9, 2000.
32 This material is skillfully outlined in William S. Graebner, The Age of Doubt: American Thought and Culture in the 1940s (Boston, 1991), 101–3.
33 Riesman, The Lonely Crowd, 149–50.
34 DC, How to Stop Worrying, 110–11, 172–73, 101–2.
35 Ibid., 175–78.
36 Ibid., 137, 143, 111.
37 Ibid., 143–44, 142, 138, 148.
38 Ibid., 66–75, especially 67.
39 Ibid., 69, 128, 133, and 128–34.
40 Ibid., 69, 71.
41 Ibid., 75.
42 Ibid., 122–24, 126–27.
43 Ibid., 100.
17. “Enthusiasm Is His Most Endearing Quality”
1 Dorothy Carnegie, videotaped interview, 1996, DCA.
2 James Kaye, “A Youth’s Timidity Led Him to World Influence,” Kansas City Star, July 24, 1955; and John Burger to Rosemary Crom, March 28, 1985, DCA.
3 Dorothy Carnegie, videotaped interview; and author’s interview with Oliver Crom, March 2, 2012.
4 Rosemary Crom, ed., Dale Carnegie—As Others Saw Him (Garden City, NY: D. Carnegie, 1987), 22.
5 Ibid., 8.
6 Dorothy Carnegie, videotaped interview.
7 Crom, Dale Carnegie, 22, 29, 6.
8 DC memo, April 30, 1952, “How to Speak Inspirationally” file, DCA.
9 Bill Stover, “Dale Carnegie: The Man Behind the Legend,” Success Unlimited (April 1976): 38–39.
10 Invitation sent to Lowell Thomas, Thomas Papers, Marist College Archives and Special Collections.
11 Kaye, “A Youth’s Timidity”; and Crom, Dale Carnegie, 24.
12 Dorothy Carnegie, videotaped interview; author’s interview with Oliver Crom; and author’s interview with Donna Carnegie, August 1, 2012.
13 See exchange of letters between DC and Lehman on May 17, May 25, and June 1, 1950, in “The Special File of Herbert H. Lehman,” Lehman Papers, Columbia University, Digital Edition. On Flynn’s odyssey from left-wing supporter of the New Deal to critic of “creeping socialism,” see John Moser, Right Turn: John T. Flynn and the Transformation of American Liberalism (New York, 2005).
14 Author’s interview with Oliver Crom.
15 R. I. D. Symour, “How to Win Friends and Influence Tulips,” American Home (October 1955): 156, 64, 69. See also Kaye, “A Youth’s Timidity.”
16 Symour, “How to Win Friends and Influence Tulips,” 64, 156.
17 Ibid., 156.
18 DC to Lowell Thomas, November 11, 1947, Thomas Papers, Marist College Archives and Special Collections; and Dorothy Carnegie, videotaped interview.
19 Dorothy Carnegie, videotaped interview; and Brenda Leigh Johnson to the author, February 16, 2012. The press release from Rome appeared in September 26, 1951, editions of newspapers throughout the United States, such as the Cumberland Evening Times and the Fairbanks Daily News Miner. DC returned to New York on October 15, 1951, on the Constitution from Naples, Italy, as recorded in “New York Passenger Lists, 1820–1957” at ancestry.com.
20 Crom, Dale Carnegie, 27, 13.
21 DC to Lowell Thomas, January 7, 1952, Thomas Papers, Marist College Archives and Special Collections; Crom, Dale Carnegie, 13; and Dorothy Carnegie, videotaped interview.
22 Brenda Leigh Johnson to the author, February 16, 2012; author interview with Oliver Crom; and Crom, Dale Carnegie, 13.
23 Dorothy Carnegie, videotaped interview; Symour, “How to Win Friends and Influence Tulips,” 64; DC, “Letters to My Daughter” (January 1952–1955), 33, DCA; and Crom, Dale Carnegie, 4.
24 DC, “Letters to My Daughter,” 1.
25 DC to Linda Dale Offenbach, November 18, 1950; DC to Linda Dale Offenbach, June 8, 1954; and DC to Linda Dale Offenbach, November 18, 1950: all LPA.
26 DC to Linda Dale Offenbach, June 12, 1954; DC to Linda Dale Offenbach, November 18, 1950; and Marilyn Burke to Linda Dale Offenbach, December 13, 1950: all LPA.
27 DC to Linda Dale Offenbach, November 9, 1950; DC to Linda Dale Offenbach, December 7, 1954; DC to Linda Dale Offenbach, June 16, 1954; and DC to Linda Dale Offenbach, June 25, 1954: all LPA.
28 Author’s interviews with Linda Offenbach Polsby, June 6–8, 2011.
29 Marilyn Burke to Linda Dale Offenbach, December 13, 1950; DC to Linda Dale Offenbach, November 9, 1950; DC to Linda Dale Offenbach, June 8, 1954; and DC to Linda Dale Offenbach, December 7, 1954: all LPA.
30 DC to Linda Dale Offenbach, June 8, 1954, LPA; DC to Linda Dale Offenbach, June 25, 1954, LPA; DC to Linda Dale Offenbach, June 16, 1954, LPA; and author’s interview with Donna Carnegie, August 1, 2012.
31 Marilyn Burke to Linda Dale Offenbach, December 13, 1950, LPA; and Homer Croy to Isador Offenbach, late fall of 1955, Homer Croy Papers, State Historical Society of Missouri.
32 DC to Linda Dale Offenbach, early June 1955; and DC telegram to Linda Dale Offenbach, June 15, 1955: both LPA.
33 Dorothy Carnegie, videotaped interview; Brenda Leigh Johnson to the author, February 16, 2012; and author’s interview with Oliver Crom.
34 R. G. Sanderson to Rosemary Crom, February 5, 1985, DCA; author’s interview with Oliver Crom; and Brenda Leigh Johnson to the author, February 16, 2012.
35 Kaye, “A Youth’s Timidity”; and Symour, “How to Win Friends and Influence Tulips,” 156.
36 Dorothy Carnegie, videotaped interview; and author’s interview with Oliver Crom.
37 Brenda Leigh Johnson to the author, February 6, 2012; author’s interview with Oliver Crom; and Brenda Leigh Johnson to the author, February 7, 2012.
38 Dorothy Carnegie, How to Help Your Husband Get Ahead in His Social and Business Life (New York, 1953), 114; and extract from the book in Mrs. Dale Carnegie, “How to Help Your Husband Succeed,” Better Homes and Gardens (April 1955): 24. Another extract appeared in Mrs. Dale Carnegie, “How to Help Your Husband Get Ahead,” Coronet (January 1954): 65–74.
39 Mrs. Dale Carnegie, “How to Help Your Husband Succeed,” 24; and “Dorothy Carnegie’s Road to Success Is Right on Course,” Palm Beach Post, May 29, 1973.
40 DC to Dr. G. W. Diemer, the president of Central Missouri State College, June 21, 1955, Arthur F. McClure II Archives, University of Central Missouri; and William Longgood, Talking Your Way to Success: The Story of the Dale Carnegie Course (New York, 1962), 55. The letter of invitation, dated June 17, 1955, and others related to arrangements for the visit, dated June 29, June 30, and July 21, 1955, are also in the archives at the University of Central Missouri.
41 DC to Dr. G. W. Diemer, the president of Central Missouri State College, July 25, 1955, Arthur F. McClure II Archives, University of Central Missouri; “College Awards Famous Alumnus Honorary Degree,” Central Missouri State College Bulletin (October 1955): 2; and “Friend with Influence,” Newsweek (August 8, 1955): 71.
42 Reese Wade to Dr. George W. Diemer, August 2, 1955, Arthur F. McClure II Archives, University of Central Missouri.
43 Longgood, Talking Your Way to Success, 55; and DC, Public Speaking: A Practical Course for Business Men (New York: Association Press, 1926), 82.
44 “College Awards Famous Alumnus Honorary Degree,” Warrensburg Daily Star Journal, July 29, 1955; and “Central Missouri State College, July 29, 1955, Citation of Dale Carnegie,” Arthur F. McClure II Archives, University of Central Missouri.
45 “The Value of Enthusiasm,” DC address at Central Missouri State College, Warrensburg, Missouri, July 29, 1955, DCA.
46 Ibid.
47 Ibid.
48 “World of Carnegie,” Newsweek (August 8, 1955): 70.
49 Dorothy Carnegie, videotaped interview; author’s interview with Oliver Crom; and Crom, Dale Carnegie, 4.
50 Dorothy Carnegie, videotaped interview; author’s interview with Oliver Crom; and Homer Croy to Isador Offenbach, late fall 1955, State Historical Society of Missouri.
51 Homer Croy to Isador Offenbach, late fall 1955, State Historical Society of Missouri. See the following obituaries: Time (November 14, 1955): 114; “The Friendly Man,” Newsweek (November 14, 1955): 41–42; “Dale Carnegie Is Dead,” Kansas City Star, November 1, 1955; and “Dale Carnegie, Author, Is Dead,” The New York Times, November 2, 1955. The Washington newspaper obituary was quoted in Stover, “Dale Carnegie: The Man Behind the Legend,” 40.
Epilogue: The Self-Help Legacy of Dale Carnegie
1 For accounts of the ceremony, see “A Nation Challenged: The Service,” The New York Times, September 24, 2001, and “Thousands Fill Yankee Stadium with Prayer,” Chicago Tribune, September 24, 2001. A transcript of the entire Yankee Stadium service, including Winfrey’s “A Prayer for America” is available at transcripts.cnn.com/TRANSCRIPTS.
2 “BBC Presents Warren Buffett on Dale Carnegie,” posted on YouTube, December 4, 2009; “Lee Iacocca on Dale Carnegie Leadership,” available at dalecarnegie.com; Robert Caro, The Years of Lyndon Johnson: The Path to Power (New York, 1990), 212; Jerry Rubin, Growing (Up) at 37 (New York, 1976), 89; Shepherd Mead, How to Succeed in Business Without Really Trying (New York, 1952); and Lenny Bruce, How to Talk Dirty and Influence People (New York, 1965).
3 See Daniel Kahneman, Thinking, Fast and Slow (New York: Farrar, Straus and Giroux, 2011); Daniel Goleman, Emotional Intelligence: Why It Can Matter More Than IQ (New York, 1995); Daniel Gilbert, Stumbling on Happiness (New York, 2005); Richard H. Thaler and Cass R. Sunstein, Nudge: Improving Decisions About Health, Wealth, and Happiness (New York, 2008); Malcolm Gladwell, Blink: The Power of Thinking Without Thinking (New York, 2005); Martin Seligman, Authentic Happiness: Using the New Positive Psychology to Realize Your Potential for Lasting Fulfillment (New York, 2002); and Ed Diener and Robert Biswas-Diener, Happiness: Unlocking the Mysteries of Psychological Wealth (New York, 2008).
4 Thomas Harris, I’m Okay, You’re Okay: A Practical Guide to Transactional Analysis (New York, 1967); Tony Robbins, Unlimited Power: The New Science of Personal Achievement (New York, 1986), and Awaken the Giant Within: How to Take Immediate Control of Your Mental, Emotional, Physical, and Financial Destiny (New York, 1992); Susan Jeffers, Feel the Fear and Do It Anyway: Dynamic Techniques for Turning Fear, Indecision, and Anger into Power, Action, and Love (New York, 1987); Dr. Joyce Brothers, How to Get Whatever You Want Out of Life (New York, 1978); Dr. Wayne W. Dyer, Your Erroneous Zones: Step-by-Step Advice for Escaping the Trap of Negative Thinking and Taking Control of Your Life (New York, 1976); and Rhonda Byrne, The Secret (New York, 2006).
